ESCO

Studio Size created the ESCO brand, an affordable and eco-friendly way to explore cities. ESCO specializes in renting electric scooters and organizing city tours, providing a sustainable option for urban mobility. The brand name and design were tailored to appeal to both tourists and potential business partners, projecting an image of a trustworthy global entity. The project encompassed naming, design guidelines, web design, motion design, and a variety of print and digital assets. ESCO’s visual identity emphasizes modernity and reliability and incorporates vibrant colors and dynamic visuals to capture the energy and excitement of urban exploration. Additionally, user-friendly interfaces and engaging content are designed to enhance the customer experience.